Join today

AI-Powered Growth Tools for Food Manufacturers

Lori McDonald

President & CEO, Brilliance Business Solutions & Norsland Lefse

Norsland Lefse

Specialty Food Manufacturer

Nationally Recognized

2x Inc. 5000 Winner

Brilliance Business Solutions

Solving Challenges with Digital Solutions since 1998

What's included?

  • 7 Hands-On Modules with Real-World Examples
  • Downloadable Worksheets & Prompt Packs
  • Build Your Own Business GPT
  • Data-Driven Marketing Insights

Real Business Campaigns, Not Just Practice

Launch a complete promotion in 48 hours using ChatGPT as your assistant — and walk away with results you can measure.

Operational Time-Savers

Use AI to draft job descriptions, SOPs, and customer support scripts — so your team stays focused on what matters.

Frequently asked questions

What kind of results can I expect from this course?

This course is built to help you launch one real ecommerce campaign or website improvement using ChatGPT—while you’re still in the course. You’ll practice generating content ideas, analyzing sales or search data to spot trends, and improving internal processes like job descriptions or SOPs. Even if you’ve never used ChatGPT before, you’ll walk away with practical tools and real outputs that save time and move your business forward.

Do I need to be technical or know how to code?

No technical skills required! This course is designed for marketers, business owners, and team members who want practical ways to apply AI to their food business using guided prompts and worksheets

Do I need to be on a specific ecommerce platform like Shopify, BigCommerce, or Amazon? 

No. The course is platform-agnostic and includes prompt templates and strategies that work whether you're selling via direct-to-consumer, wholesale, or marketplaces like Amazon.  The examples will be shown using BigCommerce but instructions will be provided for using them with any platform.

What’s included in the course?

You’ll get 7 hands-on modules, downloadable prompt packs and worksheets, campaign planning templates, and real brand examples (like Norsland Lefse) to guide you. Each module is built to help you apply ChatGPT directly to your food business—whether you're creating content, analyzing data, or improving operations.

Is there a money-back guarantee?

Yes. We offer a 30-day money-back guarantee. If you complete the course and don’t feel it delivered value for your business, just reach out—we’ll refund your payment, no questions asked.
Meet the instructor

Lori McDonald

Lori McDonald is on a mission to help business leaders unlock untapped sales potential through digital commerce. For 27 years, she has served as President and CEO of Brilliance Business Solutions, an ecommerce digital agency twice named to the Inc 5000 list of America’s fastest growing private companies.

Lori understands the challenges of being a merchant, as she also owns Norsland Lefse, a specialty food manufacturer that sells on NorslandLefse.com, Amazon, and through distributors. Follow Lori McDonald on LinkedIn and contact her team at BrillianceWeb.com. 
Patrick Jones - Course author
Created with